Study: 76% of Marketing Experts Use Artificial Intelligence for Content Creation and Writing Advertising Texts
The article discusses the results of a survey conducted by Salesforce, which included more than 1,000 marketers, regarding the prevalence and concerns surrounding the use of generative artificial intelligence (AI) in marketing. The study found that 51% of marketers are currently using generative AI, while 22% plan to use it in the near future, accounting for about three-quarters of marketers. Despite the growing interest in generative AI, over one-third of the participants (39%) expressed a ..
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