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Study: 76% of Marketing Experts Use Artificial Intelligence for Content Creation and Writing Advertising Texts

Study: 76% of Marketing Experts Use Artificial Intelligence for Content Creation and Writing Advertising Texts

The article discusses the results of a survey conducted by Salesforce, which included more than 1,000 marketers, regarding the prevalence and concerns surrounding the use of generative artificial intelligence (AI) in marketing. The study found that 51% of marketers are currently using generative AI, while 22% plan to use it in the near future, accounting for about three-quarters of marketers. Despite the growing interest in generative AI, over one-third of the participants (39%) expressed a ..

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Salesforce Announces AI Cloud – Bringing Trusted Generative AI to the Enterprise

Salesforce Announces AI Cloud – Bringing Trusted Generative AI to the Enterprise

Salesforce (NYSE: CRM) announced AI Cloud, the fastest and most trusted way for Salesforce customers to supercharge their customer experiences and company productivity with generative AI for the enterprise. AI Cloud is a suite of capabilities optimized for delivering trusted, open, and real-time generative experiences across all applications and workflows. AI Cloud’s new Einstein GPT Trust Layer resolves concerns of risks associated with adopting generative AI by enabling customers to meet ..

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How AI, Data and CRM Can Drive Transformation and Growth

How AI, Data and CRM Can Drive Transformation and Growth

By Thierry Nicault, Area Vice President and General Manager, Salesforce Middle East We are going through an incredible transformation with breakthroughs in AI translating across every industry and changing every company. Goldman Sachs research believes that new developments in AI could drive as much as $7 trillion in global economic growth by 2030. Every business leader recognizes the need to keep pace. They need a digital strategy that builds resilience, drives greater efficiency and ..

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Salesforce and Accenture Collaborate to Help Customers Harness the Transformative Power of Generative AI

Salesforce and Accenture Collaborate to Help Customers Harness the Transformative Power of Generative AI

Salesforce has announced plans to collaborate with Accenture to accelerate the deployment of generative AI for CRM. Together, the companies intend to establish an acceleration hub for generative AI that provides organizations with the technology and experience they need to scale Einstein GPT – Salesforce’s generative AI for CRM — helping to increase employee productivity and transform customer experiences. Significance: When deployed effectively, generative AI has the power to ..

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Inaugural hackathon explores AI healthcare solutions using one of the largest deep-phenotype databases in the worl

Inaugural hackathon explores AI healthcare solutions using one of the largest deep-phenotype databases in the worl

Mohamed bin Zayed University of Artificial Intelligence (MBZUAI) and the Weizmann Institute of Science (WIS) hosted the first-ever Human Phenotype Project Hackathon in Abu Dhabi. The event brought together 24 postgraduate students and researchers from diverse backgrounds to tackle some of the most pressing challenges in healthcare. The two-day hackathon focused on analyzing "real data" from a deep-phenotype multi-omic biobank to create innovative solutions addressing challenges in ..

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ChatGPT-Themed Scam Attacks Are on the Ris

ChatGPT-Themed Scam Attacks Are on the Ris

ChatGPT has exploded in popularity in the last few months - with people using it for everything from writing rap songs, doing their homework, writing cover letters for job applications, and even reviewing code. It’s no surprise that attackers are also trying to leverage the popularity of the app to scam people. Palo Alto Networks Unit 42 releases research on how ChatGPT-themed scams are on the rise as generative AI continues to grow in popularity. The research highlights scammers' ..

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Snap Partner Summit 2023: Snap Inc. unveils game-changing innovations that raise the bar for AR, AI and everything in between

Snap Partner Summit 2023: Snap Inc. unveils game-changing innovations that raise the bar for AR, AI and everything in between

Snap Inc.'s highly anticipated fifth annual Snap Partner Summit unveiled an array of new features and advancements that will drive innovation in AR & AI technology, retail as well as the creator ecosystem. Designed to enhance Snapchat’s relationship with friends, family and the world, whilst providing an elevated experience, the entire Snap community gathered in California, eager to get a glimpse of the platform's latest innovations and its vision for the future. Snap took the opportunity ..

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Russia enters the artificial intelligence race and launches the \'Giga Chat\' chatbot

Russia enters the artificial intelligence race and launches the \'Giga Chat\' chatbot

The Russian technology company, Spear, announced on Monday the launch of its own chatbot, joining the global race for such artificial intelligence tools as the “ChatGBT” program invented by the American company “Open AI”. The “Spear” group affiliated with the Russian authorities stated in a statement published on its website that “Spear” is launching its own model of the chatbot called “Giga Chat”, which is the first of its kind in Russia, noting that the tool will be ..

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OpenAI is trying to get the rights to trademark \'GPT\'.

OpenAI is trying to get the rights to trademark \'GPT\'.

If the startup OpenAI is feeling protective about its brand lately, it’s understandable. ThreatGPT, MedicalGPT, DateGPT and DirtyGPT are a mere sampling of the many outfits to apply for trademarks with the United States Patent and Trademark Office in recent months. All are piggybacking off the stunning popularity of ChatGPT, the chatbot rolled out in November by OpenAI that itself is built off the company’s deep learning model, the latest release of which, GPT-4, was rolled out last ..

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Bill Gates predicts that AI will have kids learning to read within the next year and a half

Bill Gates predicts that AI will have kids learning to read within the next year and a half

In the next 18 months, Bill Gates of Microsoft predicts that AI chatbots could be used to help kids improve their reading and writing. OpenAI's ChatGPT and Google's Bard are already able to compete with human intelligence on some tests. Teaching writing has usually been a challenge for computers, since they can't think like people. But AI chatbots can understand and replicate human language. Kevin Roose used ChatGPT to get better at writing, and some academics are impressed with chatbots' ..

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